One of Bedfordshire’s longest established family-owned group of businesses,
Neville Trust, which includes Neville Special Projects and Neville Joinery, has
successfully installed and registered its first publicly available automated
external defibrillator (AED), at its premises on Marsh Road, Luton.
The AED, which has been registered and mapped by The National Defibrillator Network (The
Circuit) making it available for emergency services, is positioned on a street-facing outside
wall and is available 24/7 for staff and members of the public.
According to the National Institute for Health and Care Excellence, if defibrillation can be
initiated within three to five minutes of a sudden cardiac arrest, survival rates up to 70 per
cent can be achieved. However, only 50 per cent of installed AEDs are registered with The
Circuit, meaning 999 call handlers can’t efficiently direct bystanders to their nearest
defibrillator.
Vicky Trumper, Director at Neville Trust, commented: “The British Heart Foundation
estimates that only eight per cent of people survive sudden cardiac arrests outside of
hospital and, sadly, there weren’t any known defibrillators locally available to the staff and
visitors at our biggest office in Marsh Road.
“Being so close to a mainline station, local businesses and the park, our offices have a lot of
passing footfall. For the safety of our construction staff and the wider community, we really
felt this was something that needed addressing, not just by installing an AED, but making
sure it was registered within The Circuit.
“The device has been registered at Neville Trust premises on Marsh Road following a £1,750
company investment. It is now fully operational and connected to the East of England
Ambulance Service, should anyone need urgent resuscitation. The device is easy to use and
contains an illustrated step-by-step guide to aid bystanders assisting a casualty. What’s
more, we have a number of First Aiders on site most of the time, who are trained in basic
life support and CPR should you require help. Finally, it is our intention to additionally train
several of our staff specifically on defibrillator use,” Vicky added.
Installation of the defibrillator is the latest in a series of local community or charity-led
investments from Neville Trust, which follows the announcement of financial support for
NOAH Enterprise, Neville’s Charity of the Year. The company also took part in several Mental
Health First Aid courses, run by MHFA, to train, qualify and equip 14 members of staff with
the skills to support those in need of mental health guidance.
ENDS
For more information, please contact Isabel Jones isabel@edenpr.co.uk or Elle Bell and Elle@edenpr.co.uk at Eden Public Relations or call 0115 958 8850.
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